Your privacy

When you visit our website (the "Site"), we may automatically collect certain information about your device, including information about your browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about which pages or products you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as Device Information.

If you purchase products from our Site, we also collect Order Information. Order Information includes your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number).

When we talk about Personal Information in this Privacy Policy, we are talking both about Device Information and Order Information.

We collect Device Information to help us understand how our users use our Site. We use it to determine such things as which products, articles etc. are popular, how successful our marketing efforts are, and how users navigate through the Site. The end purpose of this collection is to improve the quality of the Site.

If you order products through our Site, then Device Information is also used to help us screen for potential fraud or hacking.

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

• Communicate with you;
• Screen our orders for potential risk or fraud; and
• If you actively choose so by opting in to our newsletter, to provide you with information relating to our products or services.

A cookie is a small piece of text that a website sends to your browser. It helps the website to remember information during and between visits, such as your language setting or the contents of your shopping cart.

Our Site requires cookies be enabled to store the contents of your shopping cart, current language choice, manage the checkout process, and provide the Device Information described earlier.

We will not disclose, sell, or rent your Personal Information to any third parties for marketing purposes.

We will share your Personal Information with our partners for the purposes of providing our services to you as described above.

For example, our Site is powered by Shopify and all of your purchases take place on the Shopify platform. Shopify process HK$300 billion in sales every year for over 800,000 businesses in 175 countries and have been in business for more than 10 years. You can read more about how Shopify uses your Personal Information here:
https://www.shopify.com/legal/privacy

Shopify is responsible for all onward transfers of personal information to third parties in accordance with the EU-U.S. Privacy Shield Framework, the Swiss-U.S. Privacy Shield Framework, and Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA).

We also use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here:
https://www.google.com/intl/en/policies/privacy/

You can opt-out of Google Analytics here:
https://tools.google.com/dlpage/gaoptout

We may disclose your personal information if we are required by law to do so or if you violate our Terms of Service.

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through our website.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

If you have any questions or complaints, please contact us via our website, or in writing at:

Privacy Compliance Officer
Embee Limited
Rm 1104 Crawford House
Central, Hong Kong